CE CREDITS: 21
COURSE FEE: $9,995
Three days of hands-on and live surgery including a hands-on Cadaver Lab.
Acquire the skills necessary to execute $20,000 – $50,000 cases.
Learn powerful marketing strategies that equal big returns.
- Learn fundamentals of NeoArch® implant concept
- Step by step NeoArch didactic
- Treatment planning & care, presentation & consultation
- Live surgery
- Lab converting the hybrid
- Hybrid delivery
- How to manage complications
- Hands-on typodont, surgery, lab station, restorative
- The importance of PPC – It’s the one marketing channel to get you patients NOW
- Structuring your PPC account to win
- Importance of negative keywords
- Writing powerful, empathetic Google ads copy
- The foundation of your PPC campaigns: Quality Landing Pages
- Create the perfect patient persona
- Waste not, want not: PPC bidding strategies
- Building an indestructible marketing architecture
- Brand marketing – A powerful brand attracts patients like a magnet
- Newspaper: the overlooked medium your audience loves
- Social Media: long term commitment to your patients and team
- Website: the hub around which today’s business revolves
- Tracking your marketing efforts
- Google Analytics
- Google Tag Manager
- Search Console
- Google Ads Dashboard
- Social Media Marketing
- Regular social media posting
- Branding vs. social media advertising
- The unique nature of a social media landing page
- The difference between social media & PPC search
- Romancing your social media audience
NeoArch® is a registered trademark of Neodent.
All courses held at 4M Institute 3918 Long Beach Blvd., #200, Long Beach, CA 90807 unless held online by Zoom.